How social media is changing the face of journalism

Social media is constantly changing and adapting to new technology, emerging audiences and developing trends. To keep up with these changes, the news room also has to adapt. Print audiences are declining and digitalised content is a concept that more people are looking for when it comes to how they source news. Social media is changing the face of journalism and this post will look at the positive changes that have materialised through the introduction of social media platforms.

For news organisations, social media has ensured information gets to the audience when they want it. Statistics have shown that an online audience is less patient and through advances such as trends on social media and the availability for cameras and filming in any place at any time, information can be published when it arises, allowing an online audience to receive the information at the moment it occurs through push notifications and social media app alerts. When a recent Buckingham Palace announcement was made, it spiralled instant debate and questioning among online audiences and as soon as the news broke from the Palace of Prince Philip's retirement, online news organisations published the correct information, putting all speculation to rest.

Social media also creates an environment for discussion and interaction between audiences, journalists and organisations. Through features such as Twitter polls, instant messaging and intertwining apps, the audience believe they get 'their say'. Results for polls, messages and comments are often read out on television, for example BBC Sport reading out comments relating to the recent Premier League title win. In addition, people are now not only discussing current affairs and news with each other, but speaking directly to journalism professionals, presenters and social media influencers on social media platforms. Although this could be seen as a negative, encouraging people to be involved with news is something that can only benefit them, their knowledge and allow them to create their own opinions.

Journalism is moving with the advances of media platforms and people are using the internet to benefit their organisation or publication. The growth in digital magazines and online media companies means that traditional newspaper publications, such as The Times and The Telegraph, are reacting to the statistics on online growth and publishing content not only online, but directly onto social media platforms. Alexis Madrigal, Deputy Editor of thealtantic.com identified the need for digitalised content, "if something doesn't succeed on Facebook, it does not succeed at all." This highlights the need for social media in a journalism based organisation and with 1.94 billion active Facebook users, more organisations are using this statistic to their benefit. In addition, content is now reaching a wider audience. Through social media shares and trends, stories and breaking news that would have previously reached just the readership of a publication can now reach millions of social media users that may not have considered reading or reacting to a story before.

"Live video is not just changing the way we consume news, but how we do news." @evonnebenedict #LiveImpact #sxsw #journalism #socialmedia

— Christine Lee (@cstinelee) March 11, 2017

The future of education

Image from Pexels

As technological advances have adapted over the last few years and more ways of learning are constantly being developed, I've been reflecting on the progression of education and what the future of education may look like. As a soon-to-be teacher in training, the discussion about the future of teaching and education is something that interests me and is important to my future studies, due to it affecting how my teaching will adapt and change with any development.

Thank you. Children are 27% of the world's people but 100% of the future. We need them to make sense of the world. https://t.co/5cvGziYZgX

— Nicky Cox MBE (@FirstNewsEditor) January 17, 2017

TECHNOLOGY

Technology advances are consistently changing and adapting to the needs of the user, something which is reflected in classrooms worldwide. Studies from Open Colleges AU showed that 81% of U.S teachers think tablets can enrich classroom learning and I believe the future of classrooms will see the introduction of iPads, tablets or computerised devices as a basic classroom stimulus in all schools.

Using technology in the classroom. Image from Flickr.

Virtual reality, apps and interactive screens are platforms that will aim to create learning experiences for children both in their home and school environments, something that is unavoidable and will enhance the learning experience for students. Another technological advance is the idea of accessing classrooms on home computers, a change that will help all schools and pupil's, especially with homework, assignments and if a pupil were to miss a day at school. I hope to see technology making its way into schools, in a way that is fully beneficial for pupil's and look forward to analysing the benefits of technology within the classroom.

EXPERIENCE

There has been much speculation recently surrounding the opinion of un-paid internships and whether working for free should be considered as appropriate. I personally believe that the idea of work experience and internships is great and allows students to practice their skills while learning more about the industry and meeting professionals.

"Get them involved with new experiences, ideas and surroundings"

Although internships and work experience are opportunities for students once they get to secondary school and higher education, I believe that experience should be taught from a young age. 'Take your children to work day" is a fun technique that some schools use to get their students interested in the work place and for younger students, spending time outside, on school trips and at forest schools allows their thoughts to flow and get them involved with new experiences, ideas and surroundings. Experience is something that I believe schools will encourage and will help their students to develop key skills.

PERSONALISED LEARNING

As teaching styles change and adapt to emerging technology and new curriculum, the way in which students learn will also begin to change. Personalised learning and individual learning plans are concepts that have always been considered within the classroom; above average students challenged with harder tasks and students who experience difficultly within a subject receiving one-on-one learning. Although this approach is something that has always been used, modern technology such as interactive games and virtual reality classrooms will result in positive, personalised experiences for students and ensure more understanding to the teacher of their students needs.

Primary school classroom display. Image from Flickr.

MENTORING

Peer mentoring and schemes such as Thrive have developed in schools over the last few years, acknowledging that individual support can be given to students and ensuring they are able to access their learning, as well as helping with emotional gaps in their development.

"Mentoring is an effective method for encouraging positivity, role-modelling and confidence"

I believe that in the future, all schools will introduce the approach of mentoring as an option for those students that need it. Encouraging positivity, role-modelling and confidence from a young age is something that is important to many schools and reflects in students' work, enthusiasm and throughout their relationships with other children and adults. Mentoring is just one method that can be used, but I believe, it is one of the most effective.

Social media: Why I use it and what it means to me

Image from Pixabay

Contacts

One of the first tips I was told as a student journalist is to make sure my social media is up to scratch; constantly updated, chat with industry professionals online, remove old or inappropriate posts and follow the people that you aspire to be like or who has your dream job. This is probably the best advice I've been told. Since posting professional content, I've seen an increase in activity, with followers from industry professionals and a bigger following on my blog. Building contacts is good in any profession and you never know what you'll get from following someone on Twitter or commenting on someone's Instagram post.

News

Social media has changed the way in which traditional news platforms report news. Most people now see stories first on Facebook, especially if they follow any news outlets on there, but even through shares, likes and comments. Newspapers are now providing digital content for the majority of their stories; political, entertainment, business or just general news, helping more people than ever become interested in news. Over 80% of people now source their news online and social media has been the biggest influence on that number, especially in generating more people, who wouldn't have before, to read news.

Family

Keeping in contact with my family is so important to me, especially as my family live all over the UK and since my Uncle moved over to Madrid. Social media completely changed the way I chat to my family and friends, with it being so easy to keep in touch, see what people are up to and message them. From double-tapping pictures and videos on Instagram to liking status's on Facebook and messaging each other, I feel closer than ever to my family who I may not see as often as I'd like... simply down to the introduction of social media!

Trends

Similarly to news outlets, trending stories have completely changed the way that news is now provided. Whether it's a trending hashtag on Twitter to a story on Facebook, trends are purely there because so many people are talking about a certain topic. It now takes just seconds to open an app and see what's going on; a killer speech at the Grammys, important election results, the latest sports scores or even a pregnancy reveal!

Job Opportunities

Social media isn't just about checking in with your friends and having a laugh. As I've made my way through university, I've realised how important social media accounts are in reflecting your brand, personality and enthusiasm when it comes to future careers. Creating a professional Facebook and Twitter account helped my following and got me in touch with people I wouldn't have dreamed about speaking to before and creating a LinkedIn account is certainly the best thing I could have done while looking for job opportunities. Don't hold back when it comes to getting your name out there and showing your skills off!


Check out this post for tips on how to transform your social media: